eSports
Esports Entertainment Leader Joins Forces with Leading Esports Training and Development Pioneers To Take Teen Esports Events To A Global Audience
Two leaders in the flourishing, multi-faceted market of Esports are joining forces to provide unprecedented access and opportunities to high school esports competitors and enthusiasts.
EsportsTower LLC, the largest amateur training club in North America, has signed an exclusive partnership with ESTV EsportsTV to extend their wildly popular Esports Tower Rumble events to a global audience. First aired in February 2021, Rumble events were streamed on Twitch through a partnership with Boise State University. With the addition of ESTV, weekly events are expected to reach over 150,000 unique viewers weekly per game title. ESTV is the first worldwide 24-7 live, linear video channel dedicated to esports. Launched in May 2019, ESTV provides round-the-clock coverage of esports athletes and gaming franchises from an insider perspective.
Esports Tower branded Rumble events feature amateur high school club players who want to go pro and score college scholarships while playing against top-ranked high school teams. Adding to the excitement, college partners this year have helped build out the mental health and wellness-inspired Esports Tower ApproachTM curriculum and contributed nearly $2-million in scholarship awards. Pro-teams have also started scouting Esports Tower clubs for talent, with team Kungarna announcing a tryout event planned for mid-December as the company launches its newest game – Apex Legends. Esports Tower currently offers club members live training twice weekly, along with weekly events where players test out new skills in action and gain insights from insiders about working in the fast-growing industry of esports. Current games include Rocket League, Valorant, Overwatch, and Fortnite.
“Watching high-ranked players in solo-queue doesn’t tell us much. What we like about Esports Tower is we get to see players in the development phase. We watch their progress in Rumbles from week to week and ultimately their coachability.” said Dr. Chris “Doc” Haskel, Head Coach at Boise State University and 2020 College Esports Coach of the Year (NAECAD), 2020 Esports Director of the Year (NACE).
“What I loved about talking with Esports Tower players last month is they remind me of myself. They’re eager to learn, open to critique, and unafraid to ask questions. And some of their players are better than you’d expect – I watched as one took out top-ranked Tenz when they played at this summer’s BFC Smeag Cup hosted by FaZe BabyBay, it only happened once, but it was unexpected and made for great entertainment!” said Thomas “Trippy” Schappy, FaZe Trippy Head Coach For TheFaZe Valorant Team.
“We are thrilled to partner with Eric and the team at ESTV. Their global platform is found on family-friendly devices and viewable via Roku, Amazon Fire, Sling, and many other providers in over 45 countries,” said David Adams, CEO and founder of Esports Tower. “We strive to do more than any other amateur organization to get our players seen and considered for collegiate and pro-opportunities. Partnering with ESTV is a natural step in helping our Generation-Z athletes expand their personal brand while supporting our college partners seeking to recruit top talent for their varsity teams.”
“We experienced some of the highest tune-in rates when we piloted Esports TowerRumbles last month,” said, Geoff Kowalski, Chief Revenue Officer of ESTV. “Esports Tower’s gameplay is compelling, and their interviews and editorial content provides interesting and entertaining insights of what happens behind the scenes showing what players do to advance both their gameplay and goals to go pro. It will be a great addition to ESTV programming and sponsorships, given it’s appeal to elusive teen viewers and their families.”
ESTV was launched in 2019 to meet the demand for round-the-clock coverage of esports athletes and gaming franchises from an insider perspective. Today, it’s the first dedicated channel for esports and gaming personalities, with programming providing round-the-clock coverage of esports athletes and gaming franchises from an insider perspective.
“ESTV’s mission is to deliver the most innovative esports and gaming programming available everywhere,” said Eric Yoon, Founder and CEO of ESTV. “As ESTV distributes the world’s best esports content on a linear programming schedule, Esports Tower will be a foundational pillar in our mission to provide content for all esports fans, promote opportunities within esports and expand the presence of esports media in homes across the globe.”
The alliance follows new original programming and expanded Rumble titles offered at Esports Tower.
North Star Network are delighted to announce the acquisition of umdoisesportes.com.br, which becomes the latest addition to NSN’s global sports media portfolio.
Born from the GRPCOM merger of the editorial teams of Gazeta Do Povo and Tribuna do Paraná in 2020, Um Dois Esportes provides in-depth sports coverage and analysis for the Brazilian state of Paraná and beyond.
North Star Network co-founder Julien Josset said: “Thank you to the team at GRPCOM for their faith in us to take the brand forward. Um Dois Esportes is an established and renowned site in Paraná State, and we’re excited about the challenge of developing this asset.”
“We’re happy to maintain the collaboration with the existing editorial team, and look forward to working with them, bringing our unique NSN approach, to take UDE forward.” NSN’s signing of Um Dois Esportes is the media house’s fourth acquisition of 2024, following the recent deals to purchase UK-based SportsMole and MrFixitsTips, as well as Chilean site AlAireLibre, which was announced in March.
The latest addition to the North Star media portfolio joins existing assets including Top Mercato, Afrik-Foot, and Vringe. The Paris-based company already oversees a significant Brazilian operation, delivering over 6 million sessions per month, from the likes of Trivela, Premier League Brasil and Lakers Brasil.
NSN will retain Curitiba-based journalists from the Um Dois Esportes legacy team to maintain the asset’s unique tone and popular coverage of the Paraná sports scene across site and social.
“We were surprised by the interest, and initially had no intention of selling Um Dois, but as the conversations evolved, we realised this was a serious group with good intentions,” said GRPCOM Director Rafael Mello. “We were very happy to see our project being valued by a large international group and going global, demonstrating the quality of the content we produced.”
“We’re also proud that North Star inherited our journalists, who are truly responsible for the success of the product we offer readers every day.”
The post North Star Network acquires Um Dois Esportes appeared first on European Gaming Industry News.
eSports
GIANTX Promotes LVP Superliga Toplaner Th3Antonio to the League of Legends EMEA Championship Roster
Today, GIANTX is excited to announce an update to its LEC competitive roster. Antonio”Th3Antonio” Espinosa Bejarano is recognised as one of the most successful LVP Superliga players in the history of GIANTX, and he has now reached a pivotal moment in his career to compete in the League of Legends EMEA Championship (LEC).
The LEC is the most important League of Legends competition in Europe and one of the most relevant in the international esports scene. The Barcelona-born ‘toplaner’ will be part of the lineup kicking off the LEC Summer split season in Berlin, which starts in June. As the community quotes; ‘Th3LEC’ is finally a reality.
Commenting on his new role, Th3Antonio said:
“This is the dream I’ve been working towards since I entered esports. I always wanted to compete at the highest level to face the best, and finally, I have this opportunity. I never stopped striving, and thanks to that and the work we’ve done together with all my teammates, we’ve achieved great things in Spain, but the LEC has always been my ultimate goal. Going to the LEC with my lifelong club, GIANTX, is a double dream. Everyone knows what GIANTX means to me”.
Sports Director at GIANTX, David Alonso, added:
“Th3Antonio deserves this opportunity, both in recognition of the level he’s at and all the work he has put in over the past few years. We are convinced of this decision and that he will give everything to succeed in the LEC. He has always been characterised by sacrificing himself for others, and lately, he has taken a step forward by leading in crucial moments, a clear sign of his maturity as a player”.
Having joined at a young age in 2017, Antonio ‘Th3Antonio’ Espinosa has become one of the most decorated players of the LVP Superliga and of GIANTX history. During his time with the team, he has won four Superliga titles, two Iberian Cups, one Copa, and has reached an EMEA Masters final, as well as other national competitions.
The decision to promote Th3Antonio reflects GIANTX’s need to implement changes following the results of the LEC Winter and Spring split seasons. In both splits, the team fell short in the first round of playoffs. The Summer split season is the main shot at Worlds for all teams, and the aim of the club was to make the necessary changes to achieve this goal. After a period of reflection and numerous trials, Th3Antonio has been chosen for the toplaner position.
The post GIANTX Promotes LVP Superliga Toplaner Th3Antonio to the League of Legends EMEA Championship Roster appeared first on European Gaming Industry News.
Ukrainian esports team L&G won the Dragon EC Cup tournament, held on the 20th of April by Dragon Esports Club. Four teams competed in the tournament’s final: Lazer Cats, L&G, which received a direct invitation to the final stage, EsportsBattle, and ThunderFlash, which had open qualifiers. During the Grand Final, the L&G team competed with Lazer Cats on Mirage, Anubis, and Vertigo maps.
“This victory is a testament to the exceptional talent and commitment of our players, as well as the collective effort of our coaching staff and support personnel,” said Alona Shevtsova, founder of L&G Esports. “We are immensely proud of their accomplishments and grateful for the unwavering support of our fans.”
L&G is among the top 5 Ukrainian teams in Counter-Strike: Global Offensive. It was founded in 2021. The previous name was Leogaming, and it was created on the initiative of the famous Alona Shevtsova from the fintech sector.
The team began competing in top tournaments and almost immediately made it to the Advanced division of the ESEA League Europe competition. The team also participated in and took prizes in European tournaments such as the SCL League, WhiteBit Crypto Open, Phoenix League, and local competitions. The team players are marat2k, r0ublE, kr1vda, kL1o, OneUn1que, rji (coach).
The winners received a 50,000 UAH prize. Dragon Esports Club also prepared a 15-skin giveaway for the broadcast’s viewers.
It is worth mentioning that the L&G team created its merch items, which are available for order worldwide. To get more information about the team, visit the L&G Instagram page, Twitch, or Telegram Channel.
The post L&G esports team founded by Alona Shevtsova won the national Dragon EC Cup tournament appeared first on European Gaming Industry News.
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