XSET Teams to Lead In-App Programs, Leverage Partie’s All-In-One Technology
Partie, the player-first matchmaking and communications platform that is built to make gaming more accessible, inclusive and rewarding, announced its official partnership with XSET, the fast-growing gaming organization and lifestyle brand.
Partie has partnered with XSET to promote the platform’s core values of safety, trust, and inclusivity in gaming, showcase its all-in-one Matchmaking, Voice, Video and Text Chat features, highlight new revenue streams for gamers via the Partie Leaders program and drive overall platform growth.
In just a year’s time, XSET has fielded some of the world’s top competitive esports teams in titles including Valorant, Rocket League, Rainbow Six, Fortnite, Warzone, Apex Legends, eNASCAR and more. Built on a foundation of a diverse and inclusive gaming culture, XSET is building the preeminent brand for today’s growing Gen Z audience of gamers.
“Partie and XSET share identical values when it comes to creating a more inclusive and positivity-driven gaming culture,” said Marco Mereu, Co-Founder and Chief Operating Officer of XSET. “Partie provides a clear solution to our organization on how we can support those values from a technology perspective — developing and creating experiences that welcome our teams and their communities into a safe and premium environment to interact and play with one another in unique and innovative ways.”
XSET will lead several key in-app programs for Partie, including Community Play Events, Tournaments and Bounties, designed to provide an opportunity for its fans and followers to play and interact directly with XSET members like never before. Furthermore, Partie will pilot new and upcoming features in cooperation with XSET alongside industry and non-endemic brand partners.
“XSET has had an incredible trajectory and our keen attention since its inception as an organization,” said Frankie Colamarino, Co-Founder and CEO of Partie. “We are deeply excited to welcome XSET and its Teams, who will play a critical role in our community programming and growth strategy, as well as reinforcing our mission of creating a more purpose driven and unified gaming community.”