888, one of the world’s leading online betting and gaming companies, is pleased to announce the launch of a free-to-play bingo offering in partnership with North American operator Delta Bingo for players in Ontario, Canada.
Powered by 888’s award-winning B2B platform Dragonfish, this is the Group’s first venture into the regulating Canadian market and builds upon the success of its global bingo network. This is the first milestone in a partnership that will offer Delta Bingo a real money gambling brand in Ontario, powered by Dragonfish, subject to regulatory approvals. Established in 2007, Dragonfish is one of the world’s leading bingo networks which provides a fully regulated and licensed platform for more than 170 online bingo brands. It has a unique, flexible and customisable solution that includes website building and hosting capabilities, 24/7 network management and customer support.
888’s move into Canada with Delta Bingo will initially provide local players with a range of online free-to-play games, with a range of classic bingo games like 75-ball, 90-ball and Flash Fives Bingo, and exclusive 888 games like Millionaire Genie and Safari Riches. Winning players on select games will receive prize money paid via gift cards.
Yaniv Sherman, SVP – Head of US at 888, commented: “This is another important milestone for 888 as we continue to expand across North America. By entering the Canadian market with Dragonfish, we bring its relevant, customisable and entertaining solution to a larger audience in the region, which supports our ambitious North American growth plans. We look forward to working with Delta Bingo in the months ahead and launching more games and products for casual players.”
Cam Johnstone, CEO at Delta Bingo and Gaming, commented: “We are delighted to partner with 888, to be able to offer our customers a world-class online bingo experience. It is an exciting time for online gaming in Canada, and we are looking forward to offering our customers more ways to play their favourite games.”