BetConstruct
VBET pens XB Net partnership for premium North American racing
BetConstruct’s B2C brand signals its commitment to top-class horse racing in new deal with leading Stateside supplier
XB Net, the leading provider of premium content for North American horse and greyhound racing, has announced a breakthrough distribution deal with VBET, the flagship European sportsbook property, powered by BetConstruct.
The agreement encompasses XB Net’s provision of live pictures, data and betting services from an unrivalled network of over 50 North American tracks, enabling VBET to flexibly populate its programming timetable with a robust pipeline of rapid-cycle betting opportunities that are proven to increase digital dwell-time for both new and existing customers.
XB Net’s end-to-end solution, drawing from a deep stateside well that covers approximately 90% of U.S. racing, grants access to many of the world’s most prestigious horse races. These include Triple Crown events at the Belmont and Preakness Stakes, the Pegasus World Cup and the recent Breeders’ Cup, at which VBET rolled out the service to immediate spikes in engagement over the two-day festival.
This daily schedule of engaging content, which neatly complements Europe’s domestic racing action, provides VBET with a reliable source of fast-settling betting opportunities between 18:00 and 05:00 CET. This immersive action is proven to capture and retain the attention of audiences during competitive digital-entertainment cycles, driving new revenue streams for ongoing partnerships and new clients.
XB Net is the pacesetter for live North American horse racing content, providing rights, betting data, live broadcast and video streaming on behalf of its growing global portfolio of partners. Harnessing low-latency feeds from more than 2,500 meetings, showcasing over 25,000 races per year, North American racing is delivering fan engagement across global markets as operators bid to fill the void on a stop-start schedule for many live sports.
Simon Fraser, Senior Vice President of International at XB Net, said: “It’s a welcome boost to announce this new distribution deal with VBET, an emerging force on the European scene after a suite of high-profile partnerships. Their support in bringing live North American racing to an active, recreational client-base will help us organically grow the influence of our bespoke betting products. It’s a great validation of all the XB Net team’s hard work over the past 12 months.
“North American racing enjoys peak recreational alignment after the close of Europe’s daily domestic cards, and we’re delighted to report that levels of engagement and retention are surging during these key evening segments.”
Artur Manasaryan, Regional Director of VBET UK, added: “We’re thrilled to partner with XB Net, whose one-stop racing services instantly illuminated the thrill of North American racing to our customers at the Breeders’ Cup last month, generating new revenue streams and record turnover. As live sport tries to adapt to an uncertain future, North American racing can consistently and seamlessly plug the gaps in our evening schedule, securing retention at primetime periods. In short, it’s already proved a significant factor in increased betting activity and engagement.”
“XB Net are masters in optimizing and positioning an unfamiliar product in order to engage our key audiences. As a result, VBET are now offering a comprehensive and cohesive racing experience across digital and mobile channels, each benefiting from BetConstruct’s powerhouse platform which underpins our innovative B2C brand. Together, we plan to continue consolidating our progressive position in both mature and evolving European markets.”
BetConstruct, a prime company in the iGaming solutions industry worldwide, joins SAGSE LatAm, from March 20-21 to present its vast portfolio of top-grade products and solutions.
SAGSE LatAm is the most important gaming industry expo in Latin America, drawing together the most prominent exhibitors and top executives in the iGaming realm. With more than 60% of international attendees and a significant presence of entrepreneurs from Latin American countries, SAGSE LatAm reaffirmed its regional character. The event will cover a wide range of sectors, including sports betting, eSports, payment and regulation media, player protection, affiliates, retention, etc. Furthermore, it will delve into emerging payment methods like cryptocurrency, cashless transactions, and contactless payments.
BetConstruct will showcase a diverse array of game-changing offerings, including Sportsbook with Data Feed Solutions and multiple Land Based Solutions, which are designed to give partners maximum autonomy and various tools to choose markets, set margins, fix limits, and construct the business of their dreams. Furthermore, the company will display Crypto Solutions such as Multi-Wallet, Custom Token, BetChain, and more, allowing participants to discover the world of cryptocurrency and enhance their effectiveness through the incorporation of innovative solutions.
The inaugural edition of SBC Summit Rio will see 3,000 industry professionals with a keen interest in the Brazilian market convene at the Windsor Convention and Expo Center in Rio de Janeiro from March 5 to 7.
SBC Summit Rio has answered the demands of the industry by being the first industry event to take place in Brazil in the wake of the region’s recent regulation. Serving as Brazil’s senior executive betting and gaming event, SBC Summit Rio will host key industry executives from both regional and international operators alongside affiliates, suppliers, game studios and representatives from regulators, media, sports teams and leagues.
The event will act as the ideal hub for in-depth conversations around the burgeoning Brazilian market, discussing regulatory strategies, innovative technologies and services whilst also reflecting on Brazil’s journey to regulation and exploring future trends set to evolve the dynamic Brazilian landscape.
“Brazil has caught the attention of many in the industry as a dynamic and flourishing market that holds untold possibilities and we are truly honoured to be the first industry event to be held in Brazil since its regulation,” the founder and Chief Executive Officer for SBC, Rasmus Sojmark, said. “With the regulated market still in its infancy, SBC Summit Rio will serve as a pivotal platform for all members of the industry to come together to discuss forward-thinking strategies, forge meaningful partnerships and ultimately push the market forward.”
One of the standout features of the event will be the comprehensive conference agenda, which will take place over both core days of the summit. The conference will include four dedicated tracks across two stages and will encompass topics such as leadership, marketing and affiliation, integrity and compliance and innovation.
The first day of the conference (March 6) will feature an exclusive keynote presentation by footballing legend Ze Roberto. With significant contributions to teams like Real Madrid, Bayern Munich and the Brazilian National Team, the High-Performance Strategy keynote promises invaluable insights from one of football’s most iconic figures.
Day two (March 7) will start with a keynote featuring Hazenclever Lopes Cancado, President of the Rio de Janeiro State Lottery (LOTERJ), and Iuri Castro, a representative from the state-owned Brazilian financial services provider CAIXA. The Ask Me Anything – Lottery Edition keynote moderated by Ludovico Calvi, the Honorary President of the United Lotteries for Integrity in Sports (ULIS), will offer an interactive, audience-led format giving a platform to the live audience to submit their questions concerning the Brazilian market to the expert speakers.
Overall, the conference agenda will play host to 100 industry experts as they address key issues pertaining to the Brazilian market. Across the agenda, delegates can expect discussions encompassing the best strategies global operators can utilize for successful entry into the Brazilian market, the best practices for optimal CRM system implementation, optimal methods to successfully establish operator and media partnerships, successful localized marketing strategies and robust discussions on state and federal sports betting licenses. It will also explore the delicate balance between innovation and regulation in shaping the customer experience, the rapidly evolving regulatory and compliance landscape in Brazil, how to incorporate technology that is true to a brand’s specific image and target audience and more.
The exhibition floor will be home to over 70 global and regional exhibiting brands, showcasing the latest games, innovative technologies and services. Companies set to appear across the summit include well-known operators such as 1xBet, BetWinner and EstrelaBet, influential affiliates like bwise Media and KeyAffiliates, innovative game studios such as SmartSoft, Wazdan and Pragmatic Play and suppliers such as BetConstruct, Digitain, IGP and Oddin.gg alongside a host of service providers showcasing their latest products.
In addition to the conference agenda and exhibition floor, SBC Summit Rio will also host multiple daytime and evening networking events:
- Invite-only poker tournament sponsored by WA.Technology at the Windsor Barra Hotel (March 5)
- SBC Summit Rio opening party at the Ilha Itanhanga sponsored by Pay4Fun (March 5)
- SBC Resenha FC Sports Team Meet-Up at the Networking Bar (networking bar is sponsored by Pragmatic Play (A260)) (March 6)
- An invite-only VIP C-level dinner sponsored by WA.Technology held at the Restaurante Casa do Saulo Museu do Amanha (March 6)
- Drinks reception sponsored by Wazdan, located at the Wazdan stand (A170)(March 6)
- Official networking party at the Museu do Amanha sponsored by Aviatrix, GIG, Paybrokers and Pay4Fun (March 6)
- Breakfast for women in gaming in Brazil at the VIP Networking Lounge (the lounge is sponsored by Openbet) sponsored by Clever Advertising and AMIG (F04) (March 7)
- Happy hour sponsored by OpenBet located at the VIP Networking Lounge sponsored by Openbet (F04) (March 7)
- Official closing party at the Camarote Praia sponsored by Xtremepush (March 7)
For groups of three or more, you can purchase a Group Pass Ticket gaining you access to all three days of SBC Summit Rio for the discounted price of R$2500 per person.
BetConstruct joins Peru Gaming Show in Lima with its vast catalogue of cutting-edge products, including its remarkable land-based solutions adapted for the Latin American region.
Taking place from June 13-15 in the Jockey Exhibition Center, Peru Gaming Show is the go-to destination of the year for all players and iGaming entrepreneurs interested in the Latin American market. With a remarkable 20-year history, the event once again promises to bring industry executives and market creatives under one roof and provide them with exceptional networking opportunities for three days in a row.
All visitors can find BetConstruct at Stand 57A, where they can explore the most suitable and fun innovations explicitly tailored for the Latin American audience. The heart of the offerings is the updated land-based solutions that have already gained a huge following in the region.
ftNFT terminals will also be available at the BetConstruct stand, by which the visitors can explore the existing NFT collections of Fastex Ecosystem and purchase any of them right from the spot.
The event is going to be a firework of exclusive networking events, state-of-the-art exhibitions and conferences of industry professionals. It’s guaranteed to turn the spotlight on market updates and become a centre of attraction for regional and international iGaming businesses.
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