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iSoftBet goes live with Rootz

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Rapidly growing provider gains access to 8,000 games, advanced engagement solutions and maximum speed to new markets

iSoftBet, the leading online games supplier and content aggregator has signed a deal with trailblazing online casino platform provider Rootz to integrate its Game Aggregation Platform (GAP).

This iSoftBet integration will provide Rootz – that powers the Wildz and Caxino casino brands – with access to more than 8,000 titles from 70 leading games studios alongside a suite of engagement solutions and gamification tools such as iNgame in order to engage and motivate players in a creative way.

The GAP platform is one of the most dynamic and flexible on the market. With a single integration, GAP has enabled the world’s largest brands to rapidly and successfully access the latest regulated territories.

The iSoftBet games portfolio includes more than 150 slots, branded games, selection of growing MegawaysTM titles, and its ever-increasing collection of thrilling slots, anchored by the top performing Hot Spin and Gold Digger. iSoftBet’s latest slot release is Western Gold Megaways where players are transported to the Wild West in search of huge wins.

The agreement marks yet further global market expansion for iSoftBet, with the business certified in 18 of the world’s largest regulated and emerging territories and providing brands with the highest quality casino games and maximum speed to market.

Michael Probert, Chief Commercial Officer at iSoftBet, said: “Rootz is an exciting platform provider that has generated significant traction in the market since its launch in 2018.

“We have prioritized growth in regulated markets and are eagerly looking forward to our partnership with such a dynamic casino technology business.”

Tony Kjäldström, Chief Operating Officer at Rootz, said: “iSoftBet has one of the widest arrays of slots portfolios in the market, with a diverse blend of innovative titles, exciting mechanics and fan favourites, so we are delighted to be able to welcome their offering to our catalogue of games.

“We look forward to working with their team to continue to create exciting igaming experiences for our customers for a long time.”

George Miller started his career in content marketing and has started working as an Editor/Content Manager for our company in 2016. George has acquired many experiences when it comes to interviews and newsworthy content becoming Head of Content in 2017. He is responsible for the news being shared on multiple websites that are part of the European Gaming Media Network.

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