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Hisense Announces Global Partnership With Fnatic Esports Organization

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Hisense, the global consumer electronics and home appliances market leader, today announced a multi-year partnership with esports organization, Fnatic. Through this partnership, the two companies will produce a variety of content, including product reviews, video collaborations and social engagement, each featuring Hisense appliances and Fnatic’s prominent teams.

“We are thrilled to partner with Fnatic, one of the world’s top esports organizations, in a joint effort to bring a better quality of life to Fnatic and esports fans,” said Alex Zhu, the Vice President of Hisense International. “We hope to make Hisense TV and home appliances truly their friend and right hand in life by constantly exploring the needs of fans, so as to allow them to focus on enjoying every moment of esports games. Supported by the unique VIDAA operation system that launched at Hisense TV, we are dedicated to bringing more esports and Fnatic content to our big screens for fans.”

Hisense provides reliable smart home appliances including televisions, refrigerators, air conditioners, washing machines, cooking appliances among many others, that meet the demands of modern consumers. As a part of the deal, all Fnatic facilities will be upgraded with Hisense products. Fnatic will also have access to Hisense’s global network of customers, allowing for a wider audience and the potential to build a stronger fan base. This partnership represents another strategic milestone in Fnatic’s continued expansion into China.

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“We are proud to partner with Hisense, a forward-thinking, innovative company, that is committed to bringing happiness into the homes of millions of families,” said Sam Mathews, Founder and CEO of Fnatic. “As a trusted partner, we are excited to share this collaboration with our fans, players and creators.”

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Everything you need to know ahead of the Counter-Strike 2 action in the $350,000 Skyesports Masters 2024

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Skyesports is set to host the premier Skyesports Masters 2024 from April 8 to 14. With eight of the top Counter-Strike 2 esports teams competing to become the ultimate ‘Masters’ and for a share of the $350,000 prize pool, the online tournament is set to feature intense esports action for fans to enjoy worldwide. 

Commenting on the tournament, Shiva Nandy, Founder and CEO, Skyesports, said, “We couldn’t be more excited to bring together some of the finest teams from both Europe and India for the Skyesports Masters 2024. With a huge prize pool of $350,000 adding to the stakes, this tournament promises to deliver top-notch esports action for fans worldwide.” 

Here is everything you need to know about the Skyesports Masters 2024.  

What is the format for the Skyesports Masters 2024?

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The Skyesports Masters 2024 – Main Event is all set to happen from April 8 to 14. The eight teams will compete in a double-elimination bracket, where they have been randomly seeded. Each match will be the best-of-three, except for the Grand Finals, which will be a best-of-five affair to crown the Skyesports Masters 2024 champion. 

Who are the teams in the tournament?

Five top Counter-Strike 2 esports teams have been directly invited to the event. 

  • Aurora Gaming

  • BIG

  • ENCE

  • Ninjas in Pyjamas

  • OG

Additionally, Skyesports organized the European and Indian Qualifiers, respectively. The top two teams from the EU Closed Qualifier and the Champion of the India Qualifier have also earned their slots in the $350,000 tournament. 

  • FORZE Esports (EU #1)

  • BetBoom Team (EU #2)

  • Gods Reign (IND #1)

Where to watch the Skyesports Masters 2024? 

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Fans can tune into all the action live on the Skyesports Youtube and Twitch channels. The talent lineup is as follows:

  • Sudhen “Bleh” Wahengbam

  • Adam “Dinko” Hawthorne

  • Dhrubajyoti “Captain Price” Das

  • Sanat “Lucif3r” Kumar

The schedule for Days 1 and 2 of the Skyesports Masters 2024 is as follows:

  • ENCE vs FORZE: 3:30 PM CEST (April 8, 2024)

  • Aurora Gaming vs OG: 6 PM CEST (April 8, 2024)

  • BIG vs BetBoom: 3:30 PM CEST (April 9, 2024)

  • Ninjas in Pyjamas vs Gods Reign: 6 PM CEST (April 9, 2024)

The post Everything you need to know ahead of the Counter-Strike 2 action in the $350,000 Skyesports Masters 2024 appeared first on European Gaming Industry News.

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Honor of Kings set to launch India version in June 2024

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Honor of Kings, a multiplayer online battle arena (MOBA) title developed by Level Infinite (Tencent), is likely to launch in India in June 2024.

The launch will take place via a rebrand of Clash of Titans, an existing MOBA available in India that is published by Actoz SG, a Singapore-based publisher. Actoz SG and its parent, the Korea-based Actoz Soft, are reportedly controlled by the China-based Shengqu Games. Our past research showed that Tencent had signed an agreement with Actoz SG to operate the game in India, after Arena of Valor was banned by regulators.

Currently, Honor of Kings is available in regions including MENA, Turkey, Eastern Europe, and South Asia (excluding India). The move to publish Honor of Kings through the Singapore entity is likely being taken to satisfy the Indian government’s concerns over data privacy and national security.

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Since 2020, India has banned several Chinese-owned or developed games, including Battlegrounds Mobile India (BGMI). However, the ban on the battle royale title has since been lifted, with BGMI being published via South Korea’s Krafton.

Source: Nico News

The post Honor of Kings set to launch India version in June 2024 appeared first on European Gaming Industry News.

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Sandsoft and NetEase Games Team Up for Joint Venture to Publish Games in Fast-growing MENA Region

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Sandsoft Games (“Sandsoft”) and NetEase Games today announced a ground-breaking new partnership to establish a new joint venture to conduct game publishing, marketing, live operations and esports activities for the MENA region.

Sandsoft, a subsidiary of Ajlan & Bros Holding Group, is a mobile-first game developer, publisher and investor powered by world-leading games industry talent. The company boasts extensive expertise in international mobile game publishing and an established presence in the MENA region. NetEase Games is the online games division of NetEase, Inc. and a leading global developer and publisher of video game IP across a variety of genres and platforms.

This joint venture, Stellar Gate Games, unites NetEase Games’ scale, highly successful portfolio and international operations with Sandsoft’s global expertise and deep knowledge of the MENA region. The partnership is expected to play an important role in supercharging the growth of the games industry in MENA, one of the fastest-growing regions in the world, and contributing to Saudi Arabia’s Vision 2030 for economic and social reform.

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Mr. Abdulaziz Al Ajlan, Managing Director, Sandsoft, stated:
“This deal will establish Stellar Gate Games as the go-to partner for launching games in our fast-growing region. NetEase Games is among the world’s foremost gaming companies and we are delighted to cooperate with them to supercharge growth in the MENA games industry. This initiative aligns with the Kingdom’s Vision 2030, specifically focusing on the National Gaming and Esports Strategy spearheaded by HRH Prince Mohammed bin Salman. It represents another step forward in Saudi Arabia’s journey towards becoming a global gaming leader. We would also like to thank the Ministry of Communications and Information Technology (MCIT) for its support of this partnership. Ajlan & Bros Holding Group has a longstanding track record of business partnerships in China that connect the two regions and, as part of the group, Sandsoft enjoys access to extensive, established infrastructure and relationships in China.”

Ethan Wang, Senior Vice President, NetEase, Inc. stated:
“In keeping with our proud spirit of global collaboration, creativity, and innovation, NetEase Games is excited to enter into this joint venture with Sandsoft to transcend boundaries and bring our games to the MENA region and its enthusiastic community of gamers. Furthermore, the opportunity this joint venture with Sandsoft provides for other developers and publishers is something we are keen to embrace. NetEase Games is passionate about our games and our gaming community, so it is a great pleasure to share our game experience more broadly and extend a warm welcome to MENA gamers.”

David Fernandez, CEO, Sandsoft, continued:
“As a global, mobile-first developer and publisher headquartered in KSA, we’re delighted to bring our expertise in the MENA region to this joint venture with NetEase Games. The new company will become a conduit to MENA audiences not just for NetEase Games and Sandsoft’s first-party games, but for developers and publishers worldwide. Players in the region deserve greater access to the exciting array of titles available in the global market, and we aim to play a key role in making this happen.”

Source: ir.netease.com / Nico News

The post Sandsoft and NetEase Games Team Up for Joint Venture to Publish Games in Fast-growing MENA Region appeared first on European Gaming Industry News.

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