Futbol Sites joins forces with top industry executives to drive scale-up

Futbol Sites Network Group (FSN) has joined forces with top industry executives Jordan Gnat, Robin Chhabra and Andy Clerkson, who together have acquired a significant interest in the Group, as well as appointing Mr. Gnat to the position of Vice Chair.

These three leading stalwarts, who bring over 60 years of combined experience building brands in the sports, betting and media sectors, are committed to FSN’s expansion and reach – not only in its current North American and LatAm markets, but also broadening its footprint into new global territories. With offices and operations in Argentina, Brazil, Colombia, Chile, Mexico and the United States, Futbol Sites bridges the gap between brands and fans, using data, technology and a deep knowledge of the sports industry.

FSN is a digital media powerhouse, focusing on Latin America and the USA, which owns and operates 10+ sports websites. Founded in 2008 by Argentinian entrepreneurs Federico Grinberg and Nahuel Pan, FSN helps global brands and Football Federations to manage their digital and social media assets, designing and executing powerful fan-oriented strategies.

FSN attracts more than 60 million unique monthly visitors to its web assets and more than 300 million unique monthly visitors to its social media channels.

·       Company Size: +100 employees

·       Website: https://futbolsites.net/

·       Industry: Digital Sports Media

Jordan Gnat is a Senior Business Executive with over 25 years of leadership experience and over 17 years in the global gaming and media industries. Most recently, Gnat was the Group Senior Vice President of The Stars Group, the parent company of PokerStars, FOX Bet, PokerStars Casino, Sky Betting and Gaming and Oddschecker Group Media.

Robin Chhabra is an experienced executive in the online gambling sector and currently serves as the Chief Executive Officer of FOX Bet, a landmark partnership between Flutter Entertainment and FOX Sports in the USA. He was previously on the Executive Committees of The Stars Group, William Hill and Inspired Gaming Group where he focused on strategy, business development and M&A and expanded the global footprint of each of these companies.

Andy Clerkson has spent three decades building brands for media, sports betting and gaming companies in the USA, UK and Europe. In 2019, he helped The Stars Group and FOX Sports set up FOX Bet, for whom he is a senior advisor. In 2007, Clerkson founded influential digital marketing agency Grand Parade, which specialized in sports betting and was acquired by William Hill in 2016. Previously, Clerkson had a media career in both London and New York culminating in running Maxim USA, which under his stewardship became the world’s most successful men’s lifestyle magazine.

Federico Grinberg, co-founder and CEO of FSN, said: “We started FSN 12 years ago in Argentina. This is a company that has been profitable and growing non-stop from day one. With passion, focus and perseverance we expanded operations all across LatAm and the USA. Now, we are ready to take the company to the next level by joining forces with Jordan, Robin and Andy.”

Grinberg added: “Having these three superstars of the industry as investors, as well as Jordan joining our Board, will not only help FSN expand its network and reach, but also allow us to take the company to the next level, leveraging their shared knowledge and advice, and consolidating FSN as a global group synonymous with digital sports content.”

Jordan Gnat said: “Businesses are premised on their people and the team at FSN are second to none. I am honoured that they have chosen me, Robin and Andy to contribute to their winning ethos. We look forward to bringing our combined sports, media and gaming experience to bear at the company. The platform that has been built is rock solid and we look forward to working with the team to maintain the strong growth in LatAm, the USA and beyond.”

The terms of the acquisition were undisclosed.