Octoplay Deepens Entain Partnership with Crystalbet Go-Live in Georgia

Octoplay is now live with Crystalbet, one of Georgia’s leading online operators and part of the Entain group. The launch extends Octoplay’s growing relationship with Entain into another regulated market and marks the company’s second integration in Georgia, establishing Octoplay as an active supplier across the country’s top operators within weeks.

The Crystalbet integration is the latest step in a partnership with Entain that has carried Octoplay across the UK, Canada, and into the United States through BetMGM. Beyond distribution, the collaboration has produced co-developed products like Jackpot Blitz, a custom jackpot engine built for Entain’s brands, alongside four bespoke game projects delivered in 2025. These included a dedicated title for Coral, and the partnership extends into 2026 with an Elvis Presley™ themed game for BetMGM.

“Crystalbet represents the continued evolution of our partnership with Entain, which has been one of the strongest commercial relationships behind our growth over the past year,” says Ralitsa Georgieva, CEO at Octoplay. “Entering Georgia is an important step in our European roadmap, and doing so with a leading operator like Crystalbet sets the right foundation for our presence in the market.”

“Octoplay is one of the fastest-growing studios in the industry, and their content has performed strongly across the Entain group’s markets,” says Jaba Peikrishvili, CEO at Crystalbet. “Bringing their portfolio to Crystalbet is a natural extension of that relationship and adds proven titles to our casino lineup in Georgia.”

Octoplay now holds active licenses in 17 jurisdictions including the UK, Malta, Romania, Sweden, Slovakia, Italy, Belgium, Denmark, the Netherlands, Greece, Spain, Finland, Georgia, Brazil, New Jersey, Michigan, and Ontario. Less than three years after going live, the company continues to expand its footprint alongside the world’s leading operator groups.