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Superbet Group has announced the appointment of Jimmy Maymann as Deputy Chairman of the Board.

Jimmy Maymann brings extensive senior and board-level leadership experience, combined with a proven track-record as an innovator and entrepreneur specialising in the creation, development, and transformation of companies across the technology & media sectors, digital services, telecoms and NGOs.

As a seasoned tech investor, Jimmy has played a pivotal role in the creation and growth journeys of more than 10 companies, whilst also being involved in a number of their successful exits – one of the most relevant examples being the online video distribution platform Goviral, which he co-founded and was later sold to AOL in 2011.

Jimmy currently chairs the NGO start-up UNLive (curated content global platform), TV2 Denmark (media) and AirHelp Inc. (flight compensation services), while also holds non-executive roles in Telia AB (telecom), Pitzner Group (commercial investments) and The Maternity Foundation (international NGO).

Jimmy previously served as Executive VP of AOL’s portfolio of content brands, reaching a global audience of 499 million unique visitors every month. Prior to this, he was the CEO of The Huffington Post, being responsible for designing and executing on an international expansion strategy that saw the establishment of editions in 15 international markets and which helped fuel its audience growth from 35 million to around 210 million unique visitors each month.

Jimmy Maymann said: “Superbet has tremendous potential in terms of business scalability and expansion into international markets, all within a solid framework of trust between the Group, its customers and market stakeholders. The progressive thinking of the leadership team is a testament to this highly talented and visionary group.

“I am delighted to take on the role of Deputy Chairman and offer my expertise and experience, working with Superbet’s Board to reach the company’s ultimate goal of becoming a global leader in the tech and entertainment industry, while fostering an exemplary environment of responsible gaming.”

Hans Holger-Albrecht, Chairman of the Board, said: “Jimmy Maymann has an impressive background, which seamlessly blends successful entrepreneurial endeavors with important corporate assignments. As such, he is a perfect fit for the mindset and organizational culture which we are nurturing in Superbet.

“We are confident that Jimmy will have a strong positive impact on the Group’s strategy and business model, while working together to shape an even brighter future for Superbet.”

Johnny Hartnett, CEO of Superbet Group, said: “Our leadership team has made a firm commitment to sustainable growth and international expansion, while fostering innovation and delivering a unique customer experience.

“The appointment of Jimmy Maymann as Deputy Chairman reconfirms our aspiration to transform the company into a global industry leader, by bringing in top executives who have a clear grasp of the ambitious path for the future which we have designed for our organization.”

Sacha Dragic, Founder & Board Member of Superbet Group, said: “We are thrilled that Superbet’s journey of growth is being delivered by an excellent leadership team, with remarkable international experience across several business areas, like technology, entertainment, or financial markets.

“Having Jimmy as Deputy Chairman of the Board is a clear statement that we are continuing to build and develop a long-term strategy of global expansion.”