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Gambling in the USA

Gaming Americas Weekly Roundup – March 1-7

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Welcome to our weekly roundup of American gambling news again! It was again an eventful week in the USA, despite the still-active virus attack.

Here, we are going through the weekly highlights of the American gambling industry which include the latest news, new partnerships and compliance updates. Read on and get updated.

Latest News

Wynn Resorts has entered into a deal with Blue Wire and invested $3.5 million in the sports podcasting network. The deal includes the build-out of a podcasting studio in the Wynn Las Vegas lobby. That studio will host Blue Wire podcast personalities as well as star athlete guests to entice people to visit the hotel, get excited about sports and hopefully place bets on them. Wynn runs a subsidiary business called WynnBet, which handles sports betting, and the team specifically eyed Blue Wire to promote that brand.

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PR agency 5W Public Relations (5WPR) has announced the launch of an online gambling public relations division. The creation of the new division will allow a focused and strategic approach to online gambling, casinos, lotto and sports betting clients. PR services for online gambling and lottery clients include messaging and positioning, media relations, visibility programmes, content creation, partnerships and celebrity relations, digital media campaigns, event planning, thought leadership and speaking opportunities.

Torstar Corporation has announced that it intends to launch an online casino betting brand this year in the regulated Ontario online gaming market. Torstar also announced key additions to its iGaming team, including Gil Steinfeld, a gaming industry veteran with expertise across all product verticals; Don Bourgeois, former General Counsel for the Alcohol and Gaming Commission of Ontario, who will oversee compliance, regulatory and legal matters; and Jim Warren, a senior executive and entrepreneur with 25 years of progressive leadership experience in politics and the gaming and lottery industry.

Connecticut Governor Ned Lamont has announced that the state has reached an agreement with the Mohegan Tribe, owners and operators of the Mohegan Sun casino in Uncasville, to allow new gaming options, including online wagering and sports betting. The deal includes a 20% tax rate on new online gaming and a 13.75% tax rate on sports wagering. The governor’s office said this new agreement will generate “tens of millions of dollars” in additional revenue for the state.

Payments platform PayNearMe has announced enhancements to its iGaming solution that enable U.S. operators to dramatically speed up the market and simplify the deposit and payout experience across a wide range of payment types through a single integration. PayNearMe’s expanded iGaming solution makes deposits and payouts easy for both players and operators.

The National Council on Problem Gambling has officially commenced Problem Gambling Awareness Month. In Ohio, the growing impact of gambling on families and businesses will be the focus of several events during this Problem Gambling Awareness Month.

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Partnerships

Vegas Golden Knights has signed a multi-year deal with UpickTrade, a sports betting recommendation service. Through the deal, UpickTrade has become the Official Sports Pick Service Partner of the Knights. The partnership marks the first sponsorship deal between a Mexican-based company and an NHL club, as well as the first partnership between a professional sports franchise and a sports betting recommendation service.

BetMGM has entered into a deal with Borussia Dortmund and become the exclusive Regional U.S. Partner of the club. The partnership features cross-marketing opportunities as well as fan-focused assets such as social media promotions, and BetMGM customer sweepstakes awarding special Dortmund prizes.

Gambling technology company Playtech has signed a non-exclusive sports wagering deal with Novomatic Americas, a wholly-owned subsidiary of NOVOMATIC AG. The agreement builds on the long-term partnership between Playtech and NOVOMATIC, which jointly operates more than 10,000 kiosks worldwide. The strategic partnership will see Playtech’s sports wagering kiosk systems delivered through Novomatic ActionBook, the US market’s most popular sports wagering kiosk.

New Appointment

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FanDuel Group has appointed Amy Howe to the newly created role of president. Howe joins FanDuel from Live Nation Entertainment, where she served for seven years, most recently as global chief operating officer of Ticketmaster.

Compliance Updates

International Game Technology and Scientific Games Corporation have announced that they have signed a cross-licensing agreement for patents related to cashless slot gaming technologies. Under the agreement, Scientific Games and IGT will be able to offer patented cashless gaming technologies from the companies’ combined portfolios of casino management systems solutions to the U.S. gaming industry.

The Nevada Gaming Control Board has recommended approval of licenses for both William Hill and Bally’s. William Hill US, which has more than 120 sportsbook and kiosk locations across the state and is a subsidiary of the UK-based William Hill Plc, would become the centerpiece of Caesars’ sports wagering operation if the board’s unanimous recommendation is adopted by the Nevada Gaming Commission when it meets March 18.

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Gambling in the USA

Nebraska’s First Permanent Casino to Open in May in Columbus

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Nebraska’s first full-fledged, newly built and state-sanctioned gambling casino is slated to open in Columbus next month, marking a milestone in the state’s rollout of casino gambling.

The Nebraska Racing and Gaming Commission last Friday approved a target opening date of May 13 for Harrah’s Columbus.

“This is a big deal,” commission Chairman Dennis Lee said.

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The state’s three other casinos are open, but in temporary facilities. According to construction schedules, all should be open by early next year.

“We’re definitely excited to open the first permanent casino in the state,” said Don Ostert, Harrah’s Columbus general manager.

The 17,000-square-foot casino floor will feature 400 slot machines and 11 live table games, including roulette and craps, Ostert said. It will feature a Brew Brothers restaurant and will offer Caesar’s sportsbook and racebook, Ostert said.

For racing fans, the complex will feature the state’s only 1-mile horse track, though racing isn’t scheduled to begin until August 16. By June, officials hope to have some horses out on the track to test the new surface.

Ostert said officials hope to draw customers from Norfolk and Grand Island, but also from Omaha and Lincoln.

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Columbus Mayor James Bulkley said that, from the city’s standpoint, “we are very excited to see it get started and become part of the community.”

The developers incorporated some Columbus history into the casino, he said.

“The location where it is used to be called Wishbones, and it was a venue for years for entertainment, and so people recognize that name, and they have kept that name for the sports bar,” he said.

He expects the casino will draw from Omaha. Although driving to Columbus from downtown Omaha might take close to an hour and a half, the drive from west Omaha is more like an hour, he said.

“I can hit Elkhorn in a short hour today, which is now western Omaha,” he said.

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In a few months, Omahans won’t have to leave town to visit a brand-new casino.

At Horsemen’s Park in Omaha, Warhorse Gaming officials are aiming to open their new casino in early August. It will open with 900 gaming positions, including table games and a Sweetwater Cafe.

The post Nebraska’s First Permanent Casino to Open in May in Columbus appeared first on European Gaming Industry News.

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Gambling in the USA

Gaming Americas Weekly Roundup – April 15-21

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Welcome to our weekly roundup of American gambling news again! Here, we are going through the weekly highlights of the American gambling industry which include the latest news and new partnerships. Read on and get updated.

Latest News

Caesars Entertainment announced that the Caesars Sportsbook Mississippi app is accepting mobile sports bets at Harrah’s Gulf Coast in Biloxi, Mississippi. Sports fans 21 and older who are interested in wagering on sports via mobile devices can download the Caesars Sportsbook Mississippi app to register and deposit statewide but must be physically present on-property at Harrah’s Gulf Coast to wager.

The Office of Lottery and Gaming (OLG) has announced that FanDuel’s sports betting app and website has officially launched. This development will introduce FanDuel’s sports wagering platform to District residents and visitors, completely replacing the current GambetDC sports betting app and website.

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eCOGRA has been officially authorised by the Secretaria De Prêmios e Apostas (SPA) to operate as a certifying entity for betting systems, live gaming studios and online games in Brazil. This announcement marks a significant milestone as eCOGRA continues to extend its international offering of iGaming testing, inspection and certification (TIC) services in regulated markets across the globe.

Jennifer Shatley, a recognised expert in the field and a highly sought speaker and advisor, has joined the Responsible Online Gaming Association (ROGA) as Executive Director. Shatley has had 25+ years worth of experience, working closely with the treatment community, academics, researchers, government bodies, state councils and gaming industry representatives to promote responsible gaming.

Odditt, a leading provider of innovative sports betting data, tools and analytics, has appointed Elaine Milardo as its new Chief Technology Officer (CTO). With over 25 years of experience in the data industry and key roles at DraftKings and Vistaprint, Elaine brings a wealth of expertise to Odditt’s growing team.

Partnerships

Trustly, the global leader in Open Banking Payments, and Light & Wonder, the leading cross-platform global games company, are bringing cashless, in-person deposits to casino floors with Light & Wonder’s cashless solution, RAPIDPLAY. Building on Trustly’s success with guaranteed payments in online sports betting and iGaming, Trustly will deliver the same seamless, quick and secure online payment experience to the physical casino floor.

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Fintech company Sightline has entered into an exclusive partnership with compliance and anti-fraud technology solutions leader GeoComply to bolster the security and efficiency of digital transactions within the regulated gaming industry. Sightline will integrate GeoComply’s cutting-edge IDComply identity verification solution as well as GeoComply’s compliance-grade geolocation tools across its comprehensive suite of digital payment solutions for land-based casinos and online gaming operators.

BetMGM has announced a partnership with GameCode, a distinguished iGaming company focused on the North American market. The partnership includes the launch of Boom Boom Boom, HammerCash, Gold Gold Gold and Super3 series which are now live at BetMGM in Michigan and New Jersey through direct integration. BetMGM plans to offer GameCode’s full portfolio of games in all jurisdictions where the operator’s iGaming platform is live pending regulatory approvals.

SCCG Management has announced a joint venture investment with Numb3rs, an innovative all-in-one payment solution provider built for gaming operators. The partnership aims to transform the gaming sector by integrating Numb3rs’ proprietary tech stack, ECRYPT, into the marketplace, thereby offering a comprehensive suite of payment processing solutions.

The post Gaming Americas Weekly Roundup – April 15-21 appeared first on European Gaming Industry News.

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Caesars Digital

Games Global Launches Custom Slot Game Caesars Palace Frenzy with Caesars Digital

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Launch marks the first bespoke game launch in the partnership between gaming operator and premier gaming provider

Games Global today announced the exclusive launch of Caesars Palace Frenzy, a Caesars-branded slot title that marks the first bespoke game launch on behalf of Games Global’s partnership with premier gaming operator Caesars Digital. Caesars Palace Frenzy is now exclusively live on Caesars Palace Online Casino in New Jersey with plans to expand to Michigan and Pennsylvania, offering players another highly engaging, operator-specific gaming experience with iconic Caesars Palace branding.

Caesars Palace Frenzy combines the excitement of the Las Vegas Strip’s iconic casino with innovative gaming dynamics crafted by Games Global. Designed exclusively for Caesars Digital online casino players, this game delivers an online slot experience with engaging gameplay, sophisticated graphics and dynamic features like scatter pays, multiplied free spins selected by a concentric wheel and a seven-tier jackpot line-up.

This launch demonstrates Games Global’s continued emphasis on partnering with top iGaming operators to deliver exclusive and custom gaming products to players.

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“Working closely with Caesars Digital to create Caesars Palace Frenzy has been an exciting journey,” the Chief Executive Officer for Games Global, Walter Bugno, said. “This game is more than just an online slot experience, it is an adventure that mirrors the thrill and grandeur of one of the world’s most iconic destinations. We’re thrilled to see it come to life and deliver a unique blend of entertainment and gaming.”

“We’re committed to collaborating with top gaming providers to launch custom online casino experiences for our players that can’t be found anywhere else,” the Senior Vice-President and Chief iGaming Officer for Caesars Digital, Matt Sunderland, said. “Caesars Palace Frenzy delivers on that commitment by providing an elevated gaming experience that we’re certain our players will enjoy.”

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