iGaming platform provider BtoBet has signed an agreement with Toplay for its integration on Rappi, a popular -commerce platform in Latin America launched in July 2019. BtoBet’s Colombian partner, Megapuesta, has already been migrated to Rappi’s betting platform.

Alessandro Fried, founder of BtoBet, said: “From this point of view Rappi, with its 30 million users in Latin America, offers the perfect platform through which our partners can reach new customers via a new form of entertainment service. Thanks to our partnership with Toplay, we have set the basis for all our partners across the region to gain access to this new e-commerce channel where they could entertain themselves on a secure and trusted platform.”

David Romero Vega, Chief Executive Officer and Co-Founder of Toplay, said: “Toplay and Rappi bets don’t pretend to be another competitor on the licensed market, we pretend to be the ideal partner for all the legal operators and their providers. I am more than confident that together with BtoBet we will have the possibility of connecting thousands of users in Latin America with authorized bookmakers on the Rappi platform. The end-players are provided with a guaranteed transparency in this rapidly growing industry, ensuring that UX and player safety are on a par.”