Gambling in the USA
Online Casinos Benefit from the Lockdown
During the lockdown, land-based casinos closed their doors. Despite that, players continued to play their favorite games. It’s not a surprise because of the internet and a lot of free time. This made people find some new ways for fun and entertainment.
According to the American Gambling Association, the online gambling industry exploded recently. Online casinos offer a wide spectrum of games including poker, blackjack, slots, and more. The online versions of these games turned out to be a fantastic substitute for games played in land-based facilities. The online casino and real money look like a lethal combination. Americans seem to adore online gambling. According to the same report, the online gambling industry generated $402 million. The revenue that the industry generated also surpassed the results of the online sports betting during the pandemic time.
Chaos Is a Ladder
Even though some online sports bookmakers have performed very well in previous years, the pandemic shocked them hard. Since the main sports events such as Major League Baseball and Olympic games in Tokyo were canceled or delayed. Cancellation of many loved sports tournaments and competitions pointed at online casino games. Online casino games filled the gap that the absence of sports events. Yet, when sports stars began returning on the fields, the revenues increased.
The online casinos are legal just in 5 USA states (Nevada, West Virginia, New Jersey, Delaware, and Pennsylvania). This makes these revenues that much more shocking. However, online sports wagering is legal in 22 states.
Different companies are involved in the online gambling industry. Some of the most prominent land-based casinos started to make their offer available online. On the other hand, some online sports bookmakers decided to diversify their business and enter the online casino industry. Besides, there are also gaming industry professionals involved in the industry. The example is Aristocrat.
Experts seem to see a lot of potential in the online casino industry. It’s no wonder – online casino with real money is hard to resist for any gambler. Since many states are expected to legalize online casino gambling, revenues that industry creates will increase. These revenues can be used to finance health services and different state programs. However, these funds of money can bring a variety of benefits to unemployed and socially marginalized people.
Still Not the End
In the end, land-based casinos will continue to work. A lot of them reopened after the lockdown. Online casinos are attractive, especially to new generations. These generations entertain when they are online. Still, older gamblers have a habit of going to the real casinos, and the aspect of socialization means a lot to them. Therefore, real casinos will continue to work and generate steady revenues.
Dr. Jennifer Shatley
New Trade Association Launches Unprecedented Effort to Strengthen Responsible Online Gaming, Promote Best Practices
The Responsible Online Gaming Association (ROGA), an independent trade association launched by seven of the largest U.S. legal mobile gaming companies, will actively promote a new industry-wide best practices charter, overseen by one of the world’s foremost experts in the field of responsible gaming (RG).
This unprecedented effort will be led by Dr. Jennifer Shatley, a deeply respected responsible gaming executive with more than 25 years of experience in the industry. She will serve as ROGA’s full-time Executive Director, and her role will be to facilitate widespread education to all relevant parties on the subject of responsible gaming.
ROGA will embark on a series of initiatives under Dr. Shatley’s direction. These include research, consumer and industry responsible gaming education and awareness, promoting responsible gaming best practices, an independent data clearinghouse, and an independent certification program.
Demonstrating their commitment to this endeavor, initial member companies – who together represent more than 85% of the legalized online sports betting and iGaming industry – have pledged more than $20 million in support of ROGA’s mission in year one. ROGA’s member companies include BetMGM, bet365, DraftKings, Fanatics Betting and Gaming, FanDuel, Hard Rock Digital, and PENN Entertainment.
“I am humbled, honored, and excited to be selected to lead ROGA during this important period of growth in legalized mobile gaming. Many of America’s largest legal mobile gaming operators will be establishing a framework that helps to aid in responsible gaming education and awareness. Together, our members will work alongside researchers, experts, regulators and stakeholders to promote responsible online gaming and maximize our efforts to support additional responsible gaming education and awareness. By coming together with a clear set of objectives, ROGA and our members will work to enhance consumer protections and help provide easier and more efficient access to responsible gaming tools for consumers to enjoy the entertainment of online gaming,” said Dr. Shatley.
Compliance Updates
Play’n GO awarded Pennsylvania license
Play’n GO has continued on its upward trajectory in North America by landing its latest US iGaming licenses and will soon supply its award-winning content portfolio to operators and players in Pennsylvania and Delaware
These licenses are the fifth and sixth obtained by the Swedish gaming giants in the USA, following New Jersey, Michigan, West Virginia, and Connecticut.
Play’n GO have taken a dual-pronged approach to its strategy in North America, with these US licenses being complimented by the company’s success north of the border in Canada, where Play’n GO was one of the first suppliers to be licensed to supply slot games in the province of Ontario.
Although early in its American journey, Play’n GO games such as Piggy Blitz, make regular appearances in the top 15 most popular titles in all of North America*.
Magnus Olsson, Chief Commercial Officer for Play’n GO, said: “Play’n GO content is the most conducive to player retention across the industry. With player acquisition costs sky high in the US, we’re pleased to be able to offer operators in Pennsylvania access to our content which will keep players coming back for more.
“We are determined to be the number one casino gaming supplier in every regulated market in the world, and given that we are thriving in more than 25 jurisdictions around the world where we have a license, we fully expect a similar success story in Pennsylvania in the coming years.”
Play’n GO is set to release more than 50 online slot titles in 2024 and is active in more than 25 regulated jurisdictions worldwide, including Ontario, New Jersey, Michigan and West Virginia in North America.
Experi-MENTAL
Lightning Box concocts scientific experiment with new release Experi-MENTAL
Light & Wonder, Inc. (NASDAQ and ASX: LNW) (together with its subsidiaries, “Light & Wonder” or “L&W”) announced the launch of its new game, Experi-MENTAL, stacked with features, modifiers and a clash with the mad scientist.
Experi-MENTAL has two in-game features to enhance the overall player experience.
This 3×5 title, exhibits the distinctive Expanding Wild Feature, which can award huge prizes for players should the Wild Brain symbol expand and replicate by five times during the Free Games round.
When players enter the mad scientist’s lab, they will stumble across the Upgrading Feature, which zaps the 9, 10, J, Q, K or A symbols into high-paying icons, including Test Tubes, Power Switch, Cat, Pug or Man. The wins are then accumulated and paid out once the reels have stopped spinning.
The Barrel Pick Feature can radio-activate the feature by awarding an extra 15 Free Games, as players are presented with highly dangerous barrels with an unknown material.
A meter appears when players select a barrel, with a red area and a green area in view. Landing on the meter’s green area ensures the Free Games round is triggered and additional games are awarded but landing in the red zone activates only the round itself.
The classic Free Games mode is unlocked when Scatter symbols appear, with five Scatters granting the maximum of 10 Free Games and the Barrel Pick Feature. During the round, Free Games can be retriggered at any time.
Experi-MENTAL is set to go live with Caesars in New Jersey, Michigan and Ontario initially, and will be available at a later date to customers of Light & Wonder’s industry-leading OPENGAMING platform.
Michael Maokhamphiou, Studio Director at Lightning Box, said: “Experi-MENTAL is one Wacky slot game, and we believe it can propel our slots onto the next level.
“During this game, players can unlock some new features, which add a dramatic element to this slot and classic round that are a cornerstone of Lightning Box’s portfolio. We are in no doubt will love taking on the mad scientist in this epic title.”
Rob Procter, VP of Game Development at Light & Wonder, said: “2024 is going to be a big year for Lightning Box and the launch of Experi-MENTAL gives players the opportunity to showcase this thrilling game.
“With a variety of different features exhibited on this captivating title, it sets Lightning Box apart from its competitors, ensuring the player experience is unrivalled.”
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December 14, 2023 at 5:48 am
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