Latest News
BGC Members to Remove Gambling Ads During Lockdown
The UK’s Betting and Gaming Council (BGC) has agreed on the voluntary removal of all gaming product advertising as part of its response to the COVID-19 lockdown.
Existing TV and radio advertising slots will be replaced by safer gambling messages, donated to charities or removed from broadcast where contracts permit.
Last month, BGC introduced a 10 pledge action plan which set out the standards expected of its members during the COVID-19 pandemic.
This new measure comes despite a drop in online revenue of up to 30% and total member revenue down by up to 60%.
All operators will implement this change on or before May 7. The commitment will remain in force for 6 weeks and at a minimum until June 5.
BGC Chief Executive Michael Dugher said:
“From day one of this crisis we have sought to protect customers potentially at risk, including announcing stepping up safer gambling measures as part of our ten pledges for covid-19 in March. This latest move by the regulated industry further underlines our commitment to safer betting and gaming with many people cut off and feeling anxious.
“We have been working closely with our member companies since this crisis began to monitor the impact of betting and gaming. There hasn’t been an explosion in people betting online as some had predicted – in fact, the opposite is true with total revenue down by up to 60 per cent. Overall gambling levels have also fallen significantly as a result of betting shops and casinos closing and the suspension of live sport. And whilst advertising levels on sports and casino are also down, again contrary to some assertions, we recognise that removing product advertising will act as a further safeguard during covid-19.
“This major announcement by our members will result in the removal of half of all product advertising on TV and radio. I hope now that other major gambling operators like the National Lottery follow our lead.
“Throughout this crisis, as the new standards body, the BGC has worked very closely with the Government. Ministers and the regulator all deserve credit for their steadfast and consistent determination to have an evidence-led approach and to rightly call for higher standards. There will always been alarmist noises from anti-gambling prohibitionists who just want to grab headlines, but it is this serious, constructive and evidence-led approach by the BGC’s regulated members that has resulted in this further major change.
“We are determined to do everything we can to protect customers potentially at risk during this lockdown period and beyond – and we are determined to drive the high standards that the public expect from us. I hope others follow our lead.”
Betsson Group has won 3 awards at the European iGaming Awards held in Barcelona on the 21 January 2025. This was the first edition of these awards and Betsson took home:
• Most Innovative Operator
Awarded to the operator displaying a culture of innovation and continual improvement.
• Best Sustainability Innovation (Operator)
This award recognises an operator that has made sustainability an integral part of its business, contributing significantly to the environment.
• Best Online Casino Operator
This award celebrates exceptional performance and an outstanding offering from an Online Casino Operator.
This marked a successful week at the ICE Barcelona 2025 Conference following multiple wins at the International Gaming Awards and the Global Gaming Awards EMEA 2025.
The post Betsson Group Wins 3 Awards at the European iGaming Awards appeared first on European Gaming Industry News.
Latest News
Betsson Group Wins Social Responsibility of the Year Award at Global Gaming Awards EMEA 2025
The Global Gaming Awards Europe, Middle East & Africa 2025 reward the gaming industry’s strongest performers across the previous 12 months, with a strong focus on the EMEA region.
Betsson Group was proudly recognised with the Social Responsibility of the Year Award and as a Runner-Up for the Online Sports Betting Operator of the Year Award at the Global Gaming Awards Europe, Middle East & Africa 2025. The Global Gaming Awards have gained respect amongst industry heavyweights and are considered one of the most trusted award ceremonies in the industry.
The awards voting process involved a panel of over 50 industry executives who cast their vote for a winner and a runner-up across all categories except the categories in which they have a conflict of interest.
The post Betsson Group Wins Social Responsibility of the Year Award at Global Gaming Awards EMEA 2025 appeared first on European Gaming Industry News.
Betsson Group has announced that its Colombia office has been officially certified as a Top Employer by the prestigious International Top Employers Institute. This is another feather in the Group’s hat after being recognised as a Top Employer in Georgia last year and a Top Employer in Malta in 2023. The recognition is an official stamp on Betsson’s commitment to its employees, raising the bar globally and regionally by smashing benchmarks in a number of topics.
The certification from the Top Employers Institute is a distinguished honour awarded to companies that excel in the extensive HR Best Practices Survey. To earn this recognition, organisations go through a meticulous evaluation process, which covers six main HR domains and 20 topics, such as Business Strategy, Leadership, Employer Branding and Sustainability. The process begins with a 350-question online survey on HR best practices, typically completed over 6 to 8 weeks. This is followed by a comprehensive 8-hour live audit session, where the company must provide real-time evidence and detailed explanations to support its answers.
Betsson Colombia not only met but exceeded benchmarks in several areas, highlighting the Group’s focus on continuous improvement.
Commenting on the certification, Lena Nordin, Chief HR Officer at Betsson Group, said: “We are honoured to receive the Top Employer certification for the third time. This recognition reflects our commitment to fostering an environment where our employees – our Betssonites – not only thrive but feel a true sense of belonging. The rigorous certification process provides us with valuable benchmarks, enabling us to measure our performance against other leading global companies. We remain dedicated to continuously enhancing the employee experience across all our offices.”
The post Betsson Colombia Certified as a Top Employer appeared first on European Gaming Industry News.
-
Nasdaq:CHDN2 weeks agoChurchill Downs Incorporated 2024 Fourth Quarter and Full Year Financial Results Conference Call Invitation
-
Recent Slot Releases2 weeks agoMidas’ Book of Alchemy turns big wins into gold with bonuses like Multipliers, Expanding symbols and Free Spins
-
Asia3 weeks ago
Bety.com Introduces a New Era of Casino Gaming with Web3 Innovations and Exclusive Perks
-
BF Games1 week ago
BF Games Makes Strategic Entry into Brazilian Market
-
Brazil2 weeks ago
Push Gaming makes market entry with several operators in Brazil
-
Asia2 weeks ago
BETER opens first Setka Cup arena in India
-
Other OTC:RLNDF2 weeks agoThe RoyaLand Company Ltd. Outlines Vision for the Design & Development of TheRoyal.Land
-
Latest News2 weeks ago
Record number of entries for Pitch ICE reflects the spirit of enterprise which sits at the heart of gaming
