OtherLevels Wins International Bookmaker Client

OtherLevels Holdings Limited, an Australia-based mobile and desktop messaging platform, has announced that the company has won a new contract with a large international bookmaker and gaming operator. The operator, which the company has not named, is licensed to provide sports betting, in-play betting, eSports and online casinos in multiple jurisdictions.  The contract is estimated to be worth approximately A$80,000.

Brendan O’Kane the OtherLevels CEO commented, “We are very pleased to win another multi-country and multi-jurisdiction client, particularly one with a cutting edge focus on live in-play engagement, as well as the emerging area of e-sports. Adding OtherLevels to their existing martech stack enables them to leverage and extend their current investment, with the potential to further increase engagement and revenue via OtherLevels Intelligent Messaging multi-channel and real-time in-play capabilities.”

The operator will start with using OtherLevels for desktop and mobile web engagement, integrated with their existing enterprise marketing platform.