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Playtika Acquires 80% Stake in Reworks

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Playtika Holding Corp. has acquired 80% stake in Reworks Oy, maker of hit Design Entertainment app Redecor, for $400 million in cash.

In 18 months since its launch, Redecor has grown to become the #2 Design Entertainment app based on in-app purchase revenue. Playtika, a leader in mobile gaming, live-ops and technology, will leverage its expertise to further grow Redecor into a leading destination for Design enthusiasts for years to come.

In-app purchase revenue in the Design Entertainment category has grown at a 33% compounded annual growth rate since 2019, based on App Annie. Home Décor comprises 12% of all U.S. e-commerce sales, is one of the most popular categories on Pinterest, and returns more than 100 million Home Décor-related Instagram posts. Home Décor appeals to a similar demographic to that of Playtika’s existing 36 million monthly active users.

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“As the fragmented and historically offline market of Home Décor continues to expand onto digital channels, Reworks offers us a compelling opportunity to establish a leading presence in a category that clearly commands a lot of interest and will potentially serve as a foundation to enter further areas beyond traditional gaming. Redecor provides amazing entertainment to design enthusiasts and we intend to utilize our expertise in mobile gaming, live-ops and technology to take it to new heights. Reworks’ talented team will enable us to build new apps in-house to drive future organic growth across the broader digital entertainment and app ecosystems. We are excited to welcome Reworks to the Playtika family,” Robert Antokol, Co-Founder, CEO and Chairman of Playtika, said.

“In Redecor, we set out to build a leading entertainment product for the design community and are thrilled to be able to accelerate its growth with a partner like Playtika. Our strong creative capabilities complement Playtika’s expertise in technology and data, a match we think will be very beneficial to our future growth,” Ilkka Teppo, Co-Founder and CEO of Reworks, said.

Reworks, based in Helsinki, will further bolster Playtika’s existing presence in the city, a leading mobile app and game hub. “Adding such a creative team with a history of making successful mobile apps and entertainment products will help us continue to attract the strongest talent in the Nordic region who want to work on amazing mobile experiences,” Antokol said.

Playtika will purchase the remaining 20% of Reworks for up to $200 million, based on 2022 Company EBITDA (as defined in the definitive acquisition agreement). In the event the agreed-upon 2022 Company EBITDA target is not exceeded, the outstanding 20% will transfer to Playtika for $1.

The acquisition is expected to contribute approximately $30 million in revenue to Playtika’s 2021 revenue. This transaction marks Playtika’s 8th acquisition of a mobile game or IP since its founding in 2010. Following this transaction, Playtika remains well-positioned to continue pursuing its M&A strategy, with approximately $1.4 billion in available liquidity for future deals.

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Players Reclaim Close to $7M Through AskGamblers Complaint Service in 2024

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The latest AskGamblers Complaint Service report for 2024 has officially been released. The comprehensive report highlights the most important accomplishments and records of the AskGamblers Complaint Service team for the previous year.

In 2024, The AGCS team (formerly known as AGCCS) managed to return $6,890,547.11 to players. Over 7259 players turn to AskGamblers, submitting complaints against 1114 casino brands. Out of all the accepted and processed complaints, the team had a 68% resolution success rate. One of the notable milestones that reached was returning a total of $70 million to the members.

Dijana Radunović, General Manager at AskGamblers, said: “It’s amazing to see the trust players put in us year after year, and we’re able to repay them by helping them recover their funds from operators or solve other related issues. We’ve had another successful year, with a few records broken and amazing milestones achieved and we can’t wait to see what lies in store in the years ahead.”

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The post Players Reclaim Close to $7M Through AskGamblers Complaint Service in 2024 appeared first on European Gaming Industry News.

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DigiPlus Bags 7 Wins at the 2025 Asia-Pacific Stevie Awards

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DigiPlus Interactive Corp. (DigiPlus) has won seven honours – including five coveted gold awards – at the 2025 Asia-Pacific Stevie Awards. This milestone places DigiPlus among the most awarded companies in the region this year, spotlighting its strategic growth and transformative impact across digital entertainment, social development and investor relations.

The Asia-Pacific Stevie Awards are the only business awards Programme that recognises innovation across all 29 markets in the region. Widely regarded as the world’s premier business awards, the Stevie Awards represent a prestigious recognition of business excellence.

DigiPlus bagged five Gold Stevies for ‘Innovative Achievement in Growth’, ‘Innovation in Investor Relations’, ‘Excellence in Social Impact Companies’, ‘Innovation in Annual Reports’ and ‘Innovation in Corporate Websites’. The company also clinched Silver and Bronze Stevies for ‘Achievement in Product Innovation’ and ‘Innovation in Brand Renovation’ respectively.

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At the core of these wins is DigiPlus’ commitment to innovation and digital transformation. From redefining the player experience through localised and immersive content, to launching a refreshed brand identity that resonates with a more connected and tech-savvy user base, DigiPlus has embraced a future-forward mindset. The company’s calculated investments in big data, cutting-edge technologies and stakeholder engagement have not only fueled business growth, but also opened inclusive pathways to digital participation through its social development arm, BingoPlus Foundation.

“This momentous victory at the Asia-Pacific Stevie Awards affirms DigiPlus’ emergence as a true powerhouse of innovation and progress, reshaping industry boundaries and redefining digital consumer engagement on a global scale. Through consistent growth and business performance, DigiPlus reaffirms its unwavering commitment to creating long-term value,” said DigiPlus Chairman Eusebio Tanco.

Winning entries in the Asia-Pacific Stevie Awards undergo a rigorous, multi-layered evaluation by an esteemed panel of judges composed of business and industry leaders across the region.

“The 12th Asia-Pacific Stevie Awards received an impressive array of outstanding entries. This year’s winners have clearly shown their dedication to innovation, and we commend their resilience and imaginative efforts,” said Maggie Miller, President of the Stevie Awards.

The post DigiPlus Bags 7 Wins at the 2025 Asia-Pacific Stevie Awards appeared first on European Gaming Industry News.

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Amusnet Introduces “Tournaments” to Elevate Online Gaming Engagement

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Amusnet has introduced its latest promotional tool designed to enhance player engagement and boost operators’ performance. Tournaments reinforces Amusnet’s commitment to excellence, ensuring that its global network of partners can thrive in a competitive landscape and enjoy sustained success in the ever-evolving online gaming industry. With an intuitive interface, customisable tournament formats and seamless integration, this powerful tool is set to upgrade the online gaming experience and increase retention.

This versatile promotional tool enables operators to create highly engaging, dynamic tournaments that captivate players and encourage continuous participation. Whether it’s a time-limited challenge, a leaderboard-driven contest or an exclusive high-stakes competition, the tool offers complete flexibility to tailor rules, prizes and winning criteria to any gaming audience.

By implementing Tournaments, operators can enhance retention, increase activity and upscale revenue with its key features:

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• Quick & Easy Setup – Create tournaments seamlessly with intuitive tools.

• Customisable Rewards – Offer cash, free spins or exclusive prizes.

• Diverse Win Criteria – Set different conditions for varied gameplay styles.

• Seamless Integration – Effortless integration into the Amusnet system for a smooth experience.

• Increased Retention & Revenue – Drive higher engagement and bets with Recurring tournaments.

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Designed to boost engagement, the tool empowers operators of any scale to run dynamic, competitive events, providing endless possibilities for exciting gameplay experiences. Tournaments can be easily accessed through the newly upgraded Client Portal, where operators can request activation via the dedicated Request Form. With a seamless and efficient interface, the portal ensures partners have everything they need to optimise their gaming offerings and drive long-term success.

The post Amusnet Introduces “Tournaments” to Elevate Online Gaming Engagement appeared first on European Gaming Industry News.

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